If you’ve been following the buzz around Generative Engine Optimization, or “GEO,” you’ve probably seen some wild claims. “AI is going to replace Google.” “SEO is dead.” “It’s time to completely ...

Adding relevant statistics, quotations and citations can boost content visibility in generative engines by up to 40%, according to a recent research paper. That finding comes from a paper titled GEO: ...

Adam Binder is the Founder & Creative Director of Creative Click Media, a full-service digital marketing agency headquartered in New Jersey. No, I didn’t mean to say SEO. Generative engine ...

The way people search for information has changed, and business leaders need to move fast to keep up. Fewer potential clients are typing in keywords and clicking on links. Instead, they’re getting ...

As artificial intelligence (AI) becomes more sophisticated, search engine optimization will have to adapt. AI can already analyze data at a rate that humans can’t, so it’s only a matter of time until ...

SEO used to be the sole way to increase your internet presence. Not anymore. Many people are rapidly switching from conventional search engines to AI-powered platforms. ChatGPT currently has 300 ...

New AI-powered chatbot shows great potential for revolutionizing search engine optimization. Here are some ways it's already being used. Watch out, Google. There’s a new player on the search engine ...

Or maybe more than a sidekick, AI-focused AEO could be the next SEO. Why smart marketers are already doubling down on landing their content in LLM land. Strategic evolution. AEO isn't replacing SEO.

For decades, much of digital marketing has focused on a simple pair of objectives: populate a webpage with high-quality content, and get that webpage to rank as highly as possible among search results ...

Wikimedia says human pageviews are down after revising bot detection, citing AI search and social platforms as likely factors. Wikipedia's human pageviews declined 8% over last year. Wikimedia ...