Want to improve your appearance in search results? Then you need to know how to implement schema markup. Schema provides the immediate benefit of enhancing the aesthetic of your search results and ...

For any digital marketer who wants to elevate their SEO performance, taking the time to add schema.org markup to their web pages can help those pages appear in rich results, which are more clickable ...

To learn more about our editorial approach, explore The Direct Message methodology. Over coffee with a growth lead at a Bay Area SaaS firm this spring, I asked how their newly launched knowledge hub ...

What if I told you there’s a surefire way to boost your page rankings and cultivate better, higher quality traffic for your website? Does it sound too good to be true? It’s not. What if I also told ...

A full schema audit aims to ensure that your website has the most comprehensive schema types and corresponding attributes in place for your niche. Schema markup is a vital tool for search engine ...

Put your business on the SERP map with these five key schema markup values for local SEO. Includes code to use and screenshots of schema in action. Read Google’s guidelines before you tinker with ...

Every website has multiple opportunities to make the information and content they offer easier for users to read and search engines to index. One of the most effective methods is effectively using ...