Salesforce on Wednesday announced a bevy of new features and product updates across its Marketing and Commerce clouds, with many of the updates designed to advance the company's overarching Customer ...

Salesforce has big plans for its recently released customer data platform (CDP), Customer 360. The world’s largest CRM and DMP provider is reimagining what enterprise customers need in their mar tech ...

Salesforce this week announced new Marketing Cloud features designed to help companies build deeper relationships with their customers. Following on the heels of Service Cloud updates, the ...

'By bringing together the power of Azure and Microsoft Teams with Salesforce, our aim is to help businesses harness the power of the Microsoft cloud to better serve customers,' says Microsoft CEO ...

When Salesforce announced this week that it was moving Marketing Cloud to Microsoft Azure, it was easy to see this as another case of wacky enterprise partnerships. But there had to be sound business ...

To help advertisers transfer the leads generated by their marketing campaigns to Salesforce in real-time, TikTok has launched a new no-code integration for Salesforce Marketing Cloud. “TikTok's new ...