After you’ve defined your career aspirations and goals (see my previous blog on how to do this), the next step is to understand more about yourself and your external environment. This is where the ...

One of the most basic lessons you learn in first year business school is the SWOT analysis—strengths, weaknesses, opportunities, and threats. And it's a great framework to apply to your business to ...

If you’re going to buy individual stocks, you’ll want to do plenty of research before making an investment decision. That’s ...

Small businesses use SWOT analysis to examine the strengths and weaknesses of their businesses, and to identify potential opportunities and threats. Uncovering these factors can help you focus on ...

The SWOT Analysis method, developed by Albert Humphrey in the 1960s, uses a broad-based approach to help a company develop strategic plans for the future. Arising out of criticisms that the SWOT ...