When it launched 10 years ago, GreenPal, an app connecting people to local lawn-care services, initially relied on emails to customers about booking yard work or paying their bills. It got few ...

Mobile messaging has become a primary communication channel for consumers and businesses alike. If you haven’t yet, you have likely considered integrating multimedia messaging service (MMS) and short ...

Connecting with your target audience in a memorable and engaging way is a challenge all businesses and marketers face. On every marketing channel, there’s so much competition for users’ attention that ...

Trillions of text messages are sent and received via SMS-enabled devices every day, but have you ever stopped to ask, “What is SMS, exactly?” One of the oldest forms of mobile messaging, SMS messages ...

Short message service (SMS) customer service support is not only for big businesses with big budgets. Your small and medium-sized business (SMB) can harness the power of SMS customer service too. SMBs ...

A leading provider of appointment reminder solutions proudly announces the official launch of its innovative new product designed to revolutionize how businesses grow their SMS subscriber lists. The ...

Steve is the Founder & CEO of MuteSix, a leading performance marketing agency that has scaled the world’s fastest-growing e-commerce brands. This past year, when the pandemic mostly kept us apart from ...

Specialty lighting retailer Lamps Plus now lets customers seek help from store employees by sending text messages to any of its 37 locations. The manager or assistant manager in each store carries a ...

The falling cost of text messaging is making mobile-phone users a more attractive target for spammers, according to the GSM Association. To counter this, it wants its mobile-network-operator members ...

Did you know that, on average, 6 billion SMS messages are sent every day in the U.S. alone? That’s 180 billion each month and 2.27 trillion each year. Globally, 4.2 billion people are texting ...