Learn the 4 Ps of marketing and see top strategies and platforms for retailers.

Marketing your small retail business involves a creative, multichannel approach. You can maximize both in-store and online opportunities by using the simple yet effective marketing strategies listed ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Ollie's Bargain Outlet is thriving amidst retail closures, ...