You don’t have to be as big as Dropbox, Uber, or Airbnb to benefit from referral marketing. Your small business can reap great benefits from a referral program as well—it’s an awesome way for you to ...

Competition is a natural obstacle for any industry, but it also can facilitate inspired innovation (like referral program ideas) and help develop your most successful initiatives. However, outgrowing ...

A great employee referral program doesn’t start with flashy bonuses—it starts with culture. If people love where they work and believe in what their company stands for, they’ll naturally want to bring ...

Word-of-mouth is one of the cheapest yet most effective methods of marketing, and it works for salons. Your current clients are your best referral source when they tell friends and family how pleased ...

The foundation of a dynamic restaurant referral system lies in the quality of your food and service. Once you've determined that your menu consists of the highest quality ingredients prepared with the ...

Having a referral program is one of the most effective ways to get more customers down the sales funnel. A study found that referral marketing is trusted by 86% of customers, making it the most ...

Word of mouth is one of the most effective forms of marketing, but one of the most difficult to control. You can’t force someone to talk about your company, much less give you a good review. But your ...