For the detection of community transmission of COVID-19, New Zealand currently relies on contact tracing, testing of self-selected people with symptoms and those with permission to travel between ...

Probability sampling Sometimes, such as with smaller populations, we might be able to produce a sampling frame (i.e. a list of all items or people in the population). If so, then we could perhaps use ...

The COVID-19 pandemic has infected over 38 million people around the world and is showing no signs of going away any time soon. Researchers worldwide are frantically working on developing an effective ...

In a simple random sample, each individual in the population has an equal probability of being chosen. Additionally, each sample of size n has an equal probability of being the chosen sample. This ...

UK – At a lecture hosted by the International Journal of Market Research (IJMR), researchers from Kantar, NatCen and Ipsos Mori discussed the future of random probability sampling. Random probability ...

In a recently published news story, we learn about a young doctor, Jake Deutsch, and his personal experience with coronavirus disease 2019. Deutsch tested positive for Covid-19 and checked himself ...

Kirby Swales, director of research at NatCen, gave a presentation on a cross-industry strategic initiative between Ipsos, Kantar Public, GFK and NatCen to highlight the challenges of conducting random ...