Westport Road has some of the highest concentrations of LGBT-owned businesses in Kansas City. But it's hard to find a rainbow flag on it these days - and that's by design."The mission of the store is ...
Representation of and public support for a cause is becoming increasingly important for businesses to successfully cater to their audiences. You might remember Chipotle’s “Homo Estás?” campaign. Not ...
June, the month of LGBTQ + pride, appears to be a gigantic celebration in different countries of the world. People with extravagant clothes and colorful flags come out to flood the streets of their ...
Green, blue, pink – there is hardly a colour left that corporate marketers haven’t tried to wash their dirty laundry. Veteran activists may recall the birth of ‘greenwashing’ as a phrase in the late ...
Another Pride Month, another month to say this out loud: Before announcing your organization’s support for the LGBTQIA+ community on social media, make sure the company’s internal systems and values ...
I’m Robert M. Nelson, and every year since 2011, when Motor City Pride moved to Detroit and revived the decades-old tradition of a gay pride parade, I’ve hosted my own float. I’m not a charity or a ...
The social media world is increasingly talking about the idea of social justice fatigue, and how we can balance our desires to support consumer values without adding to that fatigue. But the best ...
Every June 1, we see our go-to ride share service has changed its profile pictures to a rainbow car; we see advertisements for the Apple Watch Pride Band; we wonder who in God’s name approved Burger ...
I get pitched a lot by publicists, agents and agencies for this column. Because I often use the behavior of certain people or companies as a jump-off point for articles, it makes sense that PR ...
Pride Month 2023 is shaping up to be a turning point for companies coveting the $1.4 trillion LGBTQ consumer segment. Pride Month 2023 is shaping up to be a turning point for companies coveting the $1 ...