The programmatic trading landscape is evolving fast. As a result, there are considerable differences in the way the U.S. and European markets are developing. Real-time bidding (RTB) first emerged in ...
"Throughout the region we have had some phenomenal quarter-on-quarter growth," Matt Von der Muhll, managing director for SpotXchange Asia Pacific, told Campaign Asia-Pacific. "The reason for that is ...
Real-time bidding (RTB) makes up about half of programmatic video ad sales, says Ooyala, and that area saw big quarter-over-quarter growth in all markets, increasing by nearly 50 percent in the second ...
Sponsored by The Trade Desk, the two categories will recognise the Asia-Pacific Trading Desk of the Year and the Asia-Pacific Trading Person of the Year. Unlike the other 'People' categories in Agency ...
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The Trade Desk, HOY Expand Partnership to Boost Programmatic CTV Advertising in Hong Kong
The Trade Desk Inc. (NASDAQ:TTD) is one of the best NASDAQ growth stocks to buy for the next 3 years. On June 18, The Trade Desk announced an expanded partnership with HOY. The collaboration will ...
As part of the breakout sessions on the first day of sessions at the 4A‘s “Transformation LA” conference, agency trading desks and their competitors gathered on stage for a frank discussion on the use ...
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