Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

The initiative, spearheaded by Omnicom, provides ad industry visibility into the largely "black box" nature of ad auction ...

Programmatic advertising is experiencing a dramatic shift. Conversational and agentic AI are here, and their effects are already being felt. Microsoft announced the shuttering of its DSP in May, ...

The Trade Desk's Terry Kane explains why digital advertising success in the Middle East will require more technical ...

As growth in voice, SMS and data services plateaus, carriers have an opportunity to reinvent themselves as ad-tech players.

New York, NY — [August 25, 2025] — Chief Marketer Network’s AdExchanger, has announced a strategic partnership with The Women in Programmatic Network (TWIPN) for Programmatic I/O New York 2025, taking ...

ATK Opens the Door for Advertisers to Reach a High-Intent, Food-Focused Audience With Scalable, Brand-Safe FAST Channel Inventory BOSTON, Jan. 13, 2026 /PRNewswire/ -- America's Test Kitchen (ATK), ...

NEW YORK —Paramount has announced a major upgrade to its streaming advertising offering by introducing live, in-game ...

New Portfolio and Guidance Provide Standardized Definitions for Six Core CTV Ad Formats and Updated Support for Trading Pause and Menu Formats Through OpenRTB; Open for Public Comment Until January 31 ...

Digital advertising remains one of the most attractive long-term growth markets in the technology space. According to a Grand View Research report, the global digital advertising market is expected ...