That isn’t by coincidence. Product management backgrounds are increasingly essential at the top of the corporate ladder today, particularly when it comes to facilitating organizational strategic ...

Most people are unaware of the work and planning that goes into creating a new product. They only see the finished products in stores or showrooms as they make their purchase selections. In reality, ...

You might have some great improvement ideas, but technology hasn’t quite caught up. Or, you need to get something in place in ...

Product planning is the process of creating a product idea and following through on it until the product is introduced to the market. A small company must also have an exit strategy for its product in ...

Launching a new device, like a much-anticipated smartphone, is a massive undertaking. While many consumers see stylish marketing and ad campaigns in the months and weeks leading up to the launch date, ...

Have an idea for a new product or service? It's easy to get ahead of yourself, envisioning all the sales, recognition and success that will stem from your offering. But like any other business ...

The sooner a human-centred perspective is applied to the development of either a drug or device product, the more likely the product will be adopted and used because it’s been designed around what the ...

"Strategy is the direction and scope of an organization over the long-term which achieves advantage for the organization through its configuration of resources within a challenging environment, to ...

As Q4 begins, businesses are focused firmly on ending the year on a high note. It’s for good reason. Every leader will tell you that the last three months of the year pass quickly. There’s always so ...

SAN MATEO, Calif., Jan. 24, 2019 /PRNewswire/ -- Obo, the world's first product decision system, today released a preview of the findings from its inaugural State of the Product Journey Report, that ...