One of the most valuable assets of a business is its brand equity -- the combination of how many consumers are aware of the brand and the positive view these consumers have of the company's products ...

We have been getting lots of questions lately about whether PeopleSoft really intends to maintain its three separate product lines. An erroneous but widespread belief exists that application software ...

A product development strategy provides a framework for creating new products or improving the performance, cost or quality of existing products. The strategy helps a company achieve business goals, ...

Frost & Sullivan's recent analysis of the North American overhead electrical transmission and distribution structure markets selected Valmont-Newmark as the recipient of the 2005 Award for Product ...

Learn how a harvest strategy helps maximize profits by cutting costs on aging products in marketing and investing. Discover the benefits and applications today.

Talkdesk's high scalability and ease of deployment boosts the overall user experience, while lowering the cost of ownership SANTA CLARA, Calif., Feb. 6, 2019 /PRNewswire/ -- Based on its recent ...

HOBOKEN, N.J.--(BUSINESS WIRE)--NICE (Nasdaq:NICE) today announced that it has received Frost & Sullivan’s 2017 Product Line Strategy Leadership Award for Contact Centers in North America. The award ...

Expanding a business's product base usually requires a lot of research. It relies heavily on the business's existing user base, what they want and the capabilities of the company's facilities. Project ...

Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...

LONDON, Sept. 24, 2019 /PRNewswire/ -- Based on its recent analysis of the European security awareness training market, Frost & Sullivan recognises Proofpoint, Inc. with the 2019 European Product Line ...