It was on Feb. 19 of that year that someone came up with the idea to put a small "prize" in each box as a promotion — and sales boomed. Previously, prizes or coupons were only included in random boxes ...

What do you get in Cracker Jack? A QR code, apparently. The "Prize Inside" will no longer actually be inside the box, Frito-Lay has announced. Like so many other aspects of our lives, the prize will ...

The new promotion—which runs until November 30—will give those who consider themselves to be Fruity and/or Cocoa Pebbles loyalists the chance to win an epic prize box that includes an assortment of ...

Michael Moore's "Fahrenheit 9/11" leveraged its 2004 Palme d'Or into a $222.5 million payday while 2010 winner "Uncle Boonmee" barely cracked the $1 million mark. By Frank Segers Winning the top jury ...

HBO has had the ingenious idea of making a box where you can watch TV in private. Although it is a rather small one. The cardboard creation, which is black and box-shaped, is the top prize in a ...

Google has announced a $1 million prize in what they're calling the "Little Box Challenge". The aim is to create a smaller, cheaper, power inverter for use in solar power systems. This is both the ...