Ultimately, if you want a reader to really engage with your case study, they have to identify with your customer. And after seventeen years of writing this format, I’ve realised the questions you ask ...

Predict Future Performance: As mentioned, how you acted in the past is often the best clue to how you’ll act in the future.

An icon in the shape of a lightning bolt. Impact Link How well you do at a case interview can make or break your chances of landing a consulting job at a top firm. And just like the SATs — if you ...

Veterans and spouses know they need to practice interview questions before they go into an interview. Well, they ought to practice. They are, in fact, much more likely to nail the interview if they do ...