The 2016 presidential election gave Americans a taste of the disinformation, misinformation and platform manipulation that’s coming for political media. These strategies aren’t new, but tactics are ...
These days, you can't turn on a computer or open up your phone without seeing something political. Whether it's an ad run by a campaign or a commentator talking about a campaign, politicking is ...
Steve Caplan is no stranger to the high-stakes world of political advertising. With over 20 years of experience at the intersection of politics, advertising and marketing, Caplan brings real-world ...
What is online political advertising? Political advertising is central to informing people and to influencing how they vote. It is not always easy to recognise a political advert. Transparency is ...
With the 2024 general election season in its final weeks, political ad spending will likely reach $11-12 billion, a significant increase from the 2020 cycle. Historically, politics has heavily relied ...
WASHINGTON--(BUSINESS WIRE)--LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance, today announced from Marketing Politics: the ...
NEW YORK--(BUSINESS WIRE)--LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance, has released research today in partnership with ...
Transparency and targeting of political advertising: EU co-legislators strike deal on new regulation
This press release was updated on 20 December 2023 to add the agreed text. The Council presidency and European Parliament negotiators have reached a provisional agreement on the main political ...
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