Andy Traba is Vice President of Behavioral and Data Science at Mattersight, a company that spun out of eLoyalty about six years ago to pursue the idea that you can identify communication preferences ...

Global productivity enhancement specialists, Drake Learning Solutions has created an advanced behavioural personality profiling tool designed to help pinpoint the candidate with the right personality ...

Understanding your target audience is essential to creating effective content. And one key way to do this is to use psychological classifications. In Content creation: A psychological approach, I ...

The slavish use of Personality or Psychometric Profiling of candidates is to be avoided, according to Peter Udall, manager of Relational Designers Limited (RDL)'s Hong Kong office. Though useful as ...