This article is the first in a 2-part series on defining your personal brand. Sometimes, our lives move so fast that we don’t always stop to assess where we’re going, whether our current career goals ...

For example, if you see starting a business as a get-rich-quick solution, or you are trying to escape having a boss, or hate taking risks, you probably don’t need the stress of writing and trying to ...

Personal branding is all about who you are as an individual—it reflects your personality, skills, and the genuine you. On the other hand, business branding focuses on what a company offers and how it ...

We are drawn to certain qualities in other people, qualities with undeniable appeal and influence. Some of these qualities are more superficial or behavioral, and others are more meaningful and ...