Many data-driven companies are assessing the performance of their digital channels holistically with marketing attribution tools and software. These tools can be extremely handy when it comes to ...

FactSet’s Performance Solution (FPS) supports official performance, attribution, Global Investment Performance Standards (GIPS) reporting and risk analysis. The software-as-a-service (SaaS)-based ...

ATLANTA & AUSTIN, Texas--(BUSINESS WIRE)-- CallRail, the lead engagement platform, and MNTN (NYSE: MNTN), a technology platform that brings performance marketing to Connected TV (CTV), today announced ...

SS&C Sylvan combines multi-asset performance book of record support with data management functionality to ensure high-quality results, an attribution engine supporting standard and user-defined ...