A European Commission directive requires suppliers to incorporate information on medicines in formats suitable for blind and partially sighted people, although the associated standard has not been ...
Packaging artwork is an often forgotten back room process in most pharmaceutical companies. However, the changing business environment has brought issues from this capability to the fore, as ...
National Packaging Centre (NPC) recently hosted an awareness workshop on EU Food Labeling Legislation at the Export ...
A great marketing initiative can be the difference between a product being successful or a failure. Even the big players will invest a lot of time and money into creating fantastic marketing ...
From 2026, the EU will enforce stricter packaging rules, focusing on recyclability, waste reduction, and consistent standards ...
While value for money as manifested in proven product quality remains the primary consideration that influences consumers’ purchasing habits, the vast majority of customers who purchase off-the-shelf ...
Food marketers have taken the blame for seducing consumers into over-eating. But expert researchers claim it doesn’t have to always be this way… The U.S. has the dubious honour of leading the “rich ...
It serves as a guide for conducting comprehensive research on the Vietnam market, target market, competition, and other factors. The report utilizes quantitative analysis to provide relevant ...
Growing consumer demands for safe and sustainable food packaging combined with extensive legislative regulations, have created big challenges for food and beverage producers when it comes to ...
“Labelling on plastic packaging, including beverages and other food products, does not always provide clear and actionable information to consumers,” Consumers International Director General, Helena ...
Packaging is no longer just about containment – it’s a key player in sustainability, consumer engagement and regulatory compliance. This session explores how forward-thinking brands and packaging ...