After acquiring Optimizely last fall, content management company Episerver is adopting the Optimizely name for the entire organization. CEO Alex Atzberger told me that the company will be rolling out ...

What was the motivation behind Episerver's acquisition of Optimizely? We look into several potential reasons and impact of this acquisition. You could spin Episerver’s acquisition of Optimizely in a ...

Digital experience company Episerver has acquired delivery and experimentation software provider Optimizely, aiming to help users improve their go-to-market strategy through customer insights, product ...

Episerver, a privately-held company that helps brands create content-driven "digital experiences," is acquiring the experimentation and optimization platform Optimizely. The terms of the deal, ...