SintecMedia, a provider of TV ad management software for media companies, acquired ad-tech firm Operative Media on Tuesday in a transaction that's valued at almost $200 million, according to the ...

NEW YORK—Advertising technology company Operative Media has named Mike Napadano as its new CEO. The company described Nadpadano’s promotion as an important milestone in its next growth phase. Former ...

NEW YORK, Jan. 05, 2026 (GLOBE NEWSWIRE) -- Operative, the preferred advertising management solution provider for the world’s leading media brands, today announced a new AOS Services Platform, ...

Operative, a provider of advertising management solutions, has announced a new collaboration with Salesforce, the #1 AI CRM, to deliver a deeply integrated offering for Salesforce Media Cloud ...

NEW YORK, April 10, 2024 (GLOBE NEWSWIRE) -- Operative is announcing Adeline, a new assistive AI platform purpose-built to help media companies optimize inventory, speed sales, and accelerate work.

NEW YORK, Feb. 17, 2026 (GLOBE NEWSWIRE) -- Operative, the preferred advertising management solution provider for the world’s leading media brands, today announced a partnership with GraySwan to bring ...

NEW YORK, June 10, 2025 (GLOBE NEWSWIRE) -- Operative, the preferred advertising management solution for the world’s leading media companies, today announced that National CineMedia (NCMI) (“NCM”), ...

Enterprise-grade intelligent ad management built to scale digital-first revenue across every channel. NEW YORK, March 10, 2026 (GLOBE NEWSWIRE) -- Operative, the preferred adverti ...

NEW YORK—Operative, a provider of advertising management solutions for media has announced a new AOS Services Platform, advancing its intelligent media management solution into foundational services ...