Pantone’s new AI-powered Palette Generator uses decades of color research to create custom palettes. A test run on New York City’s mayoral candidates reveals how the tool interprets campaign energy.

At 96, Pantone inventor Lawrence Herbert gets his due in ‘The King of Color,’ a documentary about the man who brought order to a chaotic 1950s world of color. Patrick Creadon is the director and ...

With the new year just weeks away, the color experts at Pantone have declared 2026's official Color of the Year is "Cloud Dancer." Cloud Dancer is "a billowy, balanced white imbued with a feeling of ...

Capturing the cultural zeitgeist and trends for the year ahead is a tricky business. But every year, the Pantone Color Institute chooses a color to do precisely that. And it has settled on a shade of ...

There are two Pantone colors on the covers of Bon Iver’s SABLE, EP and SABLE, fABLE: Black C and 1625 C. The latter now has an official name: fABLE Salmon. Read more about the Bon Iver partnership on ...

A shade of white will be the defining color of the next year. Get those stain-removing pens ready. By The Styles Desk Pantone, the self-styled color experts, have been predicting a “color of the year” ...

The shade follows predecessors Mocha Mousse, Peach Fuzz, Viva Magenta and Very Peri Pantone named Cloud Dancer, a serene white neutral, as its 2026 Color of the Year The shade symbolizes calm, ...