As of today, Google’s app promotion ads, first launched on the Display Network in June, are now available across the Google Search and YouTube networks. It’s great news for app promoters, particularly ...

Mobile apps now represent a market of more than €17,5 billion Euro, according to the last report by European Commission, ‘Sizing EU App Economy’. The sector remains one of the fields with the highest ...

On 30 June Twitter officially unveiled its new Mobile App Promotion product suite, and it has already generated a lot of excitement in the app marketing world thanks to some impressive early results.

After what it considers to be a successful national test, Twitter is expanding its mobile app promotion ads worldwide. The ads in question direct users to download new apps, or use apps they already ...

Leading mobile attribution and analytics platform is now integrated with new Twitter Mobile App Promotion (MAP), giving Kochava clients more reach in their mobile media efforts and best in class ...

It was just over a year ago that Twitter started a broad rollout of its mobile app promotion ads. It’s marking the occasion with a blog post discussing how the program is going and announcing some new ...

Today, Twitter announced that they’re going to begin offering mobile app promotion to all advertisers after seeing strong results during a beta test earlier this year. During the mobile app promotion ...

The number one digital coupon destination in the United States has just announced it is giving away over half a million dollars in prizes to its users with its “Snow Me the Money” Sweepstakes during ...

After testing the feature for the last six months or so, Netflix said it will bring vertical videos to its mobile app ...