Great apps rarely feel copied. They feel intentional. A great mobile application is always backed by a thorough understanding ...

Silverback Digital Marketing has announced continued refinement of its mobile app development practices, reflecting the ...

The rapid proliferation of smartphones has afforded researchers a unique opportunity to examine intricate patterns of user behaviour. Recent advances in mobile phone data analytics have led to the ...

Learn how smart mobile push notifications keep users coming back, driving better engagement and retention in today’s mobile-first landscape.

Mobile game and app marketers are incredibly creative and data-driven. They’re no strangers to thinking outside the box—but they also know data has to underlie every decision they make. These ...

With the cost of acquiring new app installs skyrocketing, keeping users engaged who have already installed is critical for maximizing acquisition spend and customer lifetime value. Urban Airship’s ...

CINCINNATI--(BUSINESS WIRE)--J.D. Power today recognizes Fifth Third Bank (NASDAQ: FITB) as America’s best mobile banking app experience among regional banks as part of its 2025 U.S. Banking Mobile ...

Trango Tech announced an update outlining how mobile applications are increasingly serving as the primary interface for applied artificial intelligence, reflecting a broader shift in how AI ...

‘Beware in-app browsers’ is a good rule of thumb for any privacy conscious mobile app user — given the potential for an app to leverage its hold on user attention to snoop on what you’re looking at ...

TapNation joins the list of powerhouse publishers—including King and Zynga—that have snapped up data companies to automate UA. For three decades, splashing the cash on user acquisition (UA) was a ...