Founder of Prosh Marketing, a Fractional CMO & Marketing Agency that helps Startups & SMBs build their marketing practice and go to market. So many startups focus so much on perfecting their product ...

WALTHAM, Mass.--(BUSINESS WIRE)--A new global report released by CallMiner reveals that 70% of contact center and customer experience (CX) decision makers acknowledge some improvements are needed to ...

According to consumer research by Google statistics, less than 40% of marketers use consumer research to drive decisions. This is a rather disappointing fact because neglecting market research risks, ...

Customer churn prediction and segmentation have emerged as pivotal areas of research and practice, given their substantial impact on revenue protection and strategic customer management. These methods ...

Strella, a startup using artificial intelligence to automate and accelerate customer research, announced today that it has raised $4 million in seed funding led by Decibel, with participation from ...

Pew Research Center is committed to meeting the highest methodological standards — and to exploring the newest frontiers of research. Learn more about the methods the Center uses to conduct objective, ...

TEMPE, Ariz.--(BUSINESS WIRE)--KUBRA, a leading provider of customer experience management solutions for some of the largest utility, insurance, and government entities, recently released a research ...

In today’s evidence-driven world, there is increasing demand for researchers with the skills to design, conduct, and evaluate studies that help institutions and schools improve their decision-making ...

This content has been created by the Finextra editorial team with inputs from subject matter experts at the funding sponsor. Customer authentication has a become a staple in security processes for ...

At SNHU, we want to make sure you have the information you need to make decisions about your education and your future—no matter where you choose to go to school. That's why our informational articles ...