According to the company, the problem with HBO Max was the HBO part. There is an important lesson here, which is that your brand is not what you call your streaming service. Your brand is the way your ...

Update: Integration with the Apple TV “Up Next” queue appears to be supported by Max but is not working for many users right now. Hopefully, this is a server-side bug that the company is working to ...

You are reading an exclusive WrapPRO article for free. Want to level up your entertainment career? Subscribe to WrapPRO. HBO Max’s rebranding to just Max is here, and with it, an overhauled streaming ...

One shocking discovery all the biggest streaming services have made in the past few years is that while consumers don't like paying for cable, they do like live TV. It's one of the reasons that free, ...