The concept of a product portfolio matrix was developed by Boston Consulting Group in the 1970s to analyze economic activity for specific products. This matrix, based on business growth and market ...

In a consumer-driven economy, meeting customers' needs and wants has become paramount in generating long-term success and growth. Product development is key to maintaining and acquiring customers and ...

We just finished the biggest shopping season of the year from Thanksgiving to Christmas. A lot of people were making a lot of decisions about where to spend their hard-earned money -- mostly for the ...