When developing your marketing research it is important to follow some basic design ideas in order to make sure you are doing the best marketing research possible to help out your business or ...

Researchers from University of Wisconsin-Madison have published a study that examines how a combination of Generative AI and human input leads to superior marketing research. The study, in the Journal ...

Nick Chasinov is the founder and CEO of Teknicks, a research-based internet marketing agency certified by Google in Analytics, Tag Manager, and a Google Premier AdWords partner. Market research and ...

This excerpt is from The Digital Marketing Success Plan, the new book from SEJ VIP Contributor Corey Morris. In what is the most distracted and disrupted era in digital marketing–especially ...

As the CEO of a digital marketing agency that promotes a wide range of products and services to a diverse clientele across the country — from small businesses to Fortune 500s, we have seen it all.

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We all know how powerful a well-developed marketing funnel can be. However, the problem is that a lot of businesses think that a marketing funnel is a "set it and forget it" approach. Unfortunately, ...