Forbes

How To Navigate The New Frontier Of Market Segmentation

In today’s competitive market, companies must rethink how they connect with customers. Market segmentation—the practice of dividing a broad market into subgroups based onshared characteristics—has ...
Business Wire

Target Market Segmentation Analysis Helps a CPG Company Enhance Customer Retention and Develop Efficient Targeted Marketing Initiatives | Infiniti’s Recent Client Engagement

LONDON--(BUSINESS WIRE)--The CPG industry has grown exponentially in recent years and witnessed rapid changes and evolving market dynamics. However, challenges such as investment volatility, customer ...

Indonesia Buy Now Pay Later Market Business Report 2026-2031 Featuring Kredivo, Indodana, Akulaku, OVO PayLater, and GoPay / GoJek PayLater

The Indonesian BNPL market shows significant growth potential, driven by a robust CAGR and increasing consumer adoption. Key ...

Commercial Greenhouse Market - Global Forecast 2025-2032: Modular Infrastructure and Strategic Collaborations Supporting Expansion and Innovations

Key opportunities in the commercial greenhouse market include prioritizing sustainable production, leveraging digital ...
Forbes

From Chief Marketing Officer To 'Chief Market Officer'

If there is one thing I’ve learned throughout my career in marketing for some of the largest and most notable brands in technology, it’s that nothing is static. In the world of B2B technology, where ...