Email marketing remains a powerful way for small businesses to connect with customers and leads, but it’s hard to come by tools that are easy-to-use and feel at home on the Mac. Direct Mail for macOS ...

Optimizing campaign frequency. Adjust email frequency based on engagement. Send fewer emails to less-engaged subscribers while increasing opportunities for highly-engaged ones. Increasing revenue with ...

Sanuj is a tech enthusiast with a passion for exploring smartphones, tablets, and smart wearables. He started his tech journey with a Lumia smartphone, diving into Windows Phone. Later, he switched to ...

Email senders are worried about the impact of “Pixelgeddon” – Apple’s Mail Privacy Protection — the change that nullifies opens by Apple Mail users as a ...

Mail Privacy Protection (MPP) isn’t winning any popularity contests with Apple Mail users. Contrary to what you may have heard, Apple now has a 69% inbox rate, a 17 ...

Although new and unforeseen developments will undoubtedly shake email marketing in 2025, marketers have already had to contend with a slew of developments in 2024 that will become more of a force in ...

Opinions expressed by Entrepreneur contributors are their own. Email has existed for over five decades, and its prominence is only growing. Not only do we use it extensively at work, but as a ...

Mike Maynard is the CEO at Napier, a marketing agency for B2B technology firms that accelerates the customer journey for prospects. Email marketing still matters—perhaps more than it ever has. There.

AI is making rapid progress. For example, developers can now instruct Claude 3.5 to interact with computers just as humans do—viewing screens, controlling cursors, clicking buttons and entering text.