The blog Cause-Related Marketing says the downturn in the economy is offering an opportunity to nonprofit groups that want to improve their visibility. Because many businesses are cutting back on ...

Staying on top of the advertising world in 2026 means knowing where to get your information. The business landscape changes ...

More and more, QR codes are popping up in everything from newspaper and magazine advertising to broadcast ads, and yes even digital marketing. The reason is simple – QR codes give consumers an easy ...

The strategy was heralded by Cosmopolitan which - after a radical overhaul of the title’s editorial, marketing and distribution - brought itself back to become the highest circulating women's glossy ...

The University’s marketing efforts certainly aren’t going unnoticed, recently earning nine awards in the annual Collegiate Advertising Awards (in the schools with 5,001 to 10,000 students) as well as ...

BUENOS AIRES, Argentina, June 1 (UNHCR) - A creative and witty newspaper and magazine campaign for the UN refugee agency has won a prestigious Clio award for the quality of its concept and execution.