The airline is making aggressive moves to prioritize cardholder benefits.

On May 27, Bank of America is replacing Preferred Rewards with BofA Rewards. See who gets bigger credit card bonuses -- and ...

The bank’s new program will offer rewards to personal checking account clients regardless of their balance, making 30 million ...

United Airlines is overhauling its MileagePlus loyalty program to reward customers who have the carrier's credit card over ...

A new loyalty program, BofA Rewards, launches May 27 and will be open to all personal account holders without a minimum balance requirement. The program introduces new tiers and benefits, expanding ...

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it ...

They expect more now: More value, more simplicity, more convenience, more excitement. They want loyalty programs to actually elevate their day-to-day lives and help them save while also being fun, ...

The fast-food sandwich giant will stop giving the fourth sandwich for free starting in April as it converts into a solely points-based ...

Flight Centre Travel Group's game‑changing travel loyalty program, World360 Rewards, was officially launched in Sydney last ...