Travel brands are beginning to embrace the principles of human-centered design to rethink the way they develop products and experiences. But where does loyalty fit into the equation? Empathy and ...

Design is a competitive advantage when it comes to building loyalty. Every time a person interacts with a digital interface or service, they’re experiencing design, whether they realize it or not — ...

With more competition than ever, today’s consumer seeks convenience, utility, and value from the brands they frequent. And in a shifting economy, a loyalty program can often make the difference for a ...

Out-of-policy booking is a significant challenge in the business travel sector. Managers want employees to use approved tools and partners. But their business travelers frequently ignore those demands ...

Hal Brierley is the founder of Plano-based Brierley + Partners. He pioneered the loyalty field in 1980, when he helped design American Airlines’ AAdvantage program. What does Brierley + Partners do, ...

These are the key trends unfolding in loyalty program design in a rapidly changing technological and socio-economic environment. Brands have talked about personalisation for years in terms of their ...

As businesses strive to foster stronger connections with their customers, 2025 will see key shifts in how loyalty programs are designed and executed. The focus is increasingly on personalisation, ...

SALISBURY, N.C.--(BUSINESS WIRE)--In recognition of its programs offering customers innovative ways to save money, Food Lion received two Best in Class Awards for its customer loyalty program and ...

Kinetic Consultancy forms a multi-brand offering to unlock new value for organisations in GCC through best-in-class AI-first CX, Loyalty, & App design solutions Our aim was to bring together the best ...