Long-form content is still necessary for any business that wants to form a connection with their target audience and help their search rankings while they’re at it. The Fast Company Executive Board is ...

‘Keep it short’ seems to be today’s marketing mantra. We’re told that in a world of diminishing attention we have mere seconds to make an impact - that we need to get the brand upfront. People want ...

The common wisdom about marketing is that people are busier than ever, have short attention spans, and are riddled with ADD – therefore, the only kind of marketing that can work must be concise, clear ...

Meet Sonya: A content marketer who’s keen on all the latest fads, like snappy tweets and seven-second TikTok videos. With all that 7-second content consumption, it’s no wonder Sonya is hesitant to ...

Many digital marketing studies show that long form content is more effective than short content. But here are a few reasons why it's not always the case. There’s a ton of free information about online ...

Have you written a long-form guide or eBook (of substantially more than 4,000 words)? If not, you probably think it’s a ton of work and aren’t aware of the benefits. If you have, you know just how ...

We are so proud of the LGBTQ Nation team for covering the events of 2025 with finesse, poignancy, and intellect.

Easy running, by definition, should feel easy. But as any runner knows, those long, slow runs can sometimes be the most difficult of a training program—both mentally and physically. Some good news: ...

FormFactor hit new highs for 2023 in November because of several favorable developments, including AI, quarterly results, and investor presentations. FORM remains in a downturn, but its stock gains in ...

Argentine import Bravehearts will aim to win his second edition of the Long Ke Handicap on Saturday at Sha Tin ...