A magazine's logo is its identity, beckoning the reader from the newsstand--or mail pile. In the case of Forbes, it also represents three generations of family stewardship. So what's in a name? Forbes ...

Jeb! is fine, as far as logos go. It's uninspired, sure, but it gets the job done. But as a piece of typography, it's crap. Actually, it's worse than that. “It’s a piece of shit, and you can quote me ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Gizmodo may earn an affiliate commission. Reading time 4 minutes The ...

Recent years saw a trend for minimalist logo designs sweep through branding as companies adapted their identities to small digital screens. Just look at the best car logo redesigns for one example ...

After launching the first Reddit mobile app and redesigning desktop experience in 2017, Reddit has now evolved its branding to become ‘more integrated, intuitive, and global’ and therefore has given a ...

LONDON — Call me a softie, but whenever I used to spot one of those lovely old UPS trucks whizzing by on the street, I’d swoon. They were gorgeous. Great shape. Great colors. Great logo. That logo ...