New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. Marketing and public relations (PR) help ensure a business can ...

LinkGraph has unveiled its groundbreaking geographic SEO (GEO) methodology, crafted to elevate local search engine optimization for enterprises with multiple locations. This innovative strategy ...

Where can you find wins that scale in local SEO? AI is making the digital marketing industry buzz with the promise of generative shortcuts, but scalable local SEO isn’t about spinning up thousands of ...

“The future of HVAC services lies in the hands of those who can navigate the intersection of AI and local SEO, offering consumers the best of both worlds.” The HVAC industry is no stranger to ...

About 40% of small businesses outsource some or all of their local search engine optimization (SEO) needs. Local SEO can help you reach nearby customers, boost sales, and improve your ROI. Searches ...

Over the years, I’ve watched visibility move from keyword tactics to authentic local ties, yet many geo-targeted search engine optimization (SEO) strategies still chase links over real connections.

In every community, multiple businesses and business types vie for prominence within a limited geographic radius. As such, when it comes to online visibility and local SEO, competitor analysis isn’t ...

According to marketing intelligence platform Ahrefs, over 50% of businesses don’t optimize for local searches. However, 76% of consumers who complete smartphone searches visit businesses within a day.

Local listing marketing and social media are essential tools for businesses looking to increase market share and visibility, with a staggering 46% of Google searches being location-related. Optimized ...

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For small, mobile, local businesses operating without a fixed storefront, navigating the world of local SEO can feel like charting uncharted territory. Service area businesses (SABs) – think plumbers, ...