One of the most effective forms of marketing is through video, and in an era where the video medium is becoming more accessible and common, it’s a fantastic way to reach your audience. Video is much ...

NEW YORK—In a bid to help local broadcasters find new ways of monetizing their content, the Coalition for Innovative Media Measurement (CIMM) and TVB have released a study that highlights innovations ...

Video is not merely a communications tool — it’s an avenue for cultural memory. Used with intention, it records, preserves, and amplifies local identity. Festivals, art exhibitions, parades, food ...

Until last year, video was a largely untapped revenue opportunity for Advance Local, a media group that operates local news sites. It was mostly “on the back burner,” said Grant Whitmore, VP of ad ...

PBS is expanding its presence in the linear, free streaming channel business. The public broadcaster has sealed a deal with Amazon to stream its PBS Kids channel, as well as 150 local PBS stations, as ...

Lewiston, Maine, has used surveillance cameras to monitor parking garages, municipal buildings and other facilities since the 1980s, says Craig Starr, the city’s IT director. Currently, most of ...