Litmus paper, long known as a low-tech method of testing substances for acidity, might have a new use as a cheap, quick way to test for E. coli, according to researchers at McMaster University in ...

Litmus has debuted new tools that it says will help brands improve their pre-send email testing and personalization -- and it has launched an integration with Klaviyo. The new Klaviyo integration, ...

Integration enables seamless collaboration and real-time customer engagement insights ensuring email campaign success BOSTON and SAN MATEO, CA, September 21, 2021 — Litmus, a leader in email marketing ...