Crews were seen outside the soon-to-be Crypto.com Arena on Monday morning, removing the iconic Staples Center lettering, logos and signage. NewsChopper4 Alpha captured those iconic red letters being ...
General Motors rival Lexus is changing its branding approach, forgoing the traditional Lexus logo in favor of spelled-out brand lettering. Lexus’ new branding approach will launch with the 2022 Lexus ...
Kellogg’s has one of the most iconic logos in consumer goods. Now, for the first time, that logo is also a custom typeface. The move to expand the logo into a proprietary typeface follows the Kellogg ...