Spokanites of all ages were delighted to find Lego boxes under their Christmas tree on Monday, while retailers of the “plastic gold” are still seeing flurries of business after the holidays. It was ...

Inspiring the builders of tomorrow as well as the purchases of today is key to the architecture of Lego’s content marketing plan. Lego has 89 retail stores in North America, says Danielle Chabot, Lego ...

StockX is already the go-to spot for rare kicks and next-gen consoles, but with the recent addition of a cool few thousand SKUs for LEGO, the online marketplace is building with some new blocks. LEGO ...

Seeking to streamline, coordinate and automate communications between its Enfield, Conn. headquarters and the sales floor, LEGO has deployed Retail Zipline across its 90+ North American stores. The ...

Mention Lego and most people have a story to tell. They used to play with Lego when they were kids. They just bought a set. (Did you know they have a typewriter design? People love to talk about the ...

LEGO unveiled its Smart Brick at CES 2026, introducing NFC-powered interactive builds with lights and sound, set to launch on ...

Legos are everywhere these days, including criminal enterprises. Earlier in the week, California’s Organized Retail Crime Taskforce performed a series of raids against an illegal fencing operation ...

Police appear to have pieced together a LEGO toy theft mystery. Two people suspected in the organized retail thefts of LEGO toys from several Southern California stores were taken into custody after a ...