Retail environments demonstrate real performance. When stores introduce LED neon signage, 80% report increases in both foot traffic and sales. Retailers see average sales lifts around 28% in areas ...

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But these days, if lit-up letters in a shop window or on the wall of a nightclub catch your eye, odds are they’re made with light-emitting diodes, or LEDs, not the real thing. It’s a fate befalling ...

Domino Sugars is renovating its iconic neon sign that has been part of the Baltimore skyline for decades.The company sent a statement to 11 News, saying the company is investing in a large-scale, ...

To a speaker of English, a sign asking ‘Was?” may not make much sense. In German, however, the question is a more thought-provoking “What?” That’s exactly the point of this faux-neon sign created by ...

This story is free to read because readers choose to support LAist. If you find value in independent local reporting, make a donation to power our newsroom today. Paul Stoakes came from England to Los ...

The neon sign has lit up downtown areas from Las Vegas to London for more than 100 years. But is its cheerful glow in danger of being snuffed out? In recent months, New Yorkers have campaigned – ...