Recent moves by Google indicate that the search volume metric for keywords will become less available and by default, less important. In this article, you’ll find out what metrics may actually be ...

The practice of relying solely on search volume as the defining metric for keyword research is becoming a relic of the past. While it can provide a glimpse into the popularity of a keyword, search ...

Set yourself up for keyword success (and profit) by understanding the impact of auction price, customer journey factors, and volume/value potential. The choice to actively target a keyword versus ...

Understanding these dynamics helps SEO professionals identify opportunities to capitalize on low-volume keywords before they become competitive. Using a keyword volume checker can aid in tracking ...

For years, SEO strategy was ruled by keywords. Marketers, creators and businesses scrambled to rank for “best shoes,” “cheap insurance,” or “marketing tips,” hoping sheer volume would drive traffic.

Now that Google has officially limited access to Keyword Planner from just anyone or any bot that wanted some good search volume data, the team behind the tool is aiming to inform advertisers how to ...

A focused and targeted list of keywords helps you attract an audience of qualified prospects and avoid wasting ad dollars on unproductive clicks from your AdWords campaigns. To help you develop a ...

Google's John Mueller said that if you make your content creation decisions based off of keyword search volume lists, then those pieces of content will be mediocre, at best. John said on Twitter ...

Google has added a new feature to the external keyword tool, they have added approximate search volume numbers. For example, I conducted a search for SEO and the results returned showed columns for ...

If you’re doing SEO for your business or looking into it, chances are you’re thinking a lot about which keywords you want to focus on. You probably have a pretty good idea which ones are the most ...