During my holiday shopping, I purchased about 80% of my gifts online. However, I did not just hop on Amazon or other sites and make my purchases. For my fashionistas, I spent time on Pinterest ...

Advertising is one of a series of interrelated marketing activities that can be used to support each other. When integrated with other approaches advertising becomes a much more flexible medium and ...

You believe in the power of brand development and marketing communications, and you're committed to making it thrive in your organization. How can you apply the lessons and insights from this program ...

For the past four years, I’ve been privileged to be a “Super Reggie Award” judge for the Brand Activation Association’s annual global award for Best Integrated Marketing Program. The Super Reggie is ...

SAN DIEGO--(BUSINESS WIRE)--TurboTax, from Intuit Inc. (Nasdaq: INTU), the leader in online tax preparation, processing nearly 40 million tax returns last year alone, announced today the launch of its ...

Steven GreeneSperling Greene Associates, Inc. New-found support for the integrating marketing approach became evident this past year when Citibank stunned the marketing community by awarding their ...

NASSAU, The Bahamas – A newly designed, more intuitive Bahamas.com officially launched today as the next phase of an integrated marketing program that is revamping the Islands Of The Bahamas brand.

Intuit TurboTax provides Spanish language tools and resources to help the Latino community navigate through important tax changes and implications brought on by COVID-19 “TurboTax is committed to ...