The COVID-19 pandemic changed the world in more ways than one, impacting how many people worldwide live and work. From students and office employees to event managers and Fortune 500 companies, ...
As we emerge from our pandemic isolation into the new normal, the challenge of hybrid meetings has dominated the business communications market. As some workers return to the office and meeting rooms, ...
The pandemic has left business leaders with endless opportunities. The ways in which we engage with our audiences are changing by the day. No longer are we limited to in-person events—we now have ...
Since the first quarter of 2020, there has been a major shift in the way events are organized and experienced. The business-as-usual, in-person experiences became virtual-only when it was impossible ...
If the last few years of disruption caused by the pandemic taught event leaders anything, it’s that the future is certainly uncertain. The marketing industry faced major turmoil when events shifted ...
As streaming has moved through the pandemic years into a new normal that isn't exactly what anyone expected, the meaning of hybrid event streaming production and delivery that has emerged over the ...
As we sprint through the spring event cycle in a blur of tarmacs and generative AI demos, I was hoping we'd find a way to combine the best-of-virtual with a rethink of what matters on-the-ground.
B2B event marketing has evolved beyond single, isolated touchpoints. Today's audiences expect ongoing engagement, flexibility, and personalization; and, as a result, traditional event formats are less ...
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