As AI agents start shortlisting vendors, structured, machine-readable content will determine which brands even get considered ...

A photo taken on October 4, 2023 in Manta, near Turin, shows a smartphone and a laptop displaying the logos of the artificial intelligence OpenAI research laboratory and ChatGPT robot. (Photo by MARCO ...

Andrea Aker is CEO of Aker Ink PR & Marketing, a full-service agency that helps companies increase awareness, thought leadership and leads. In an on-demand, digital-first world where one’s first ...

OpenAI’s structured output feature is transforming the way AI applications are developed and deployed. By ensuring precise and consistent data structures, this advancement is particularly beneficial ...

Learn prompt engineering with this practical cheat sheet covering frameworks, techniques, and tips to get more accurate and useful AI outputs.

Your potential client's or current customer's reasoning is far from being entirely objective or procedural. It's hardly ever "I want to solve this problem or need, so I'll just do X to address it." ...

Anthropic just rolled out a new design tool, and it's hardly the only AI company that can help you whip up a chart in seconds.

To cut through the noise, you need to create insightful, experience-based content, focus on original thought leadership, prioritize interactive and engaging formats, refresh and repurpose ...

Intero Digital reports that Amazon's Rufus AI will redirect shoppers to competitor listings if your product doesn't answer ...