Executive Vice President, Partner at Dezenhall Resources, Ltd. a crisis management and public affairs firm based in Washington, D.C. Reputation management is about controlling or shifting perception ...

Your online reputation is what users can learn about your brand within a few seconds. But today, it’s not only about what users might think. We also need to care about AI. In this article, you will ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

In the digital age, maintaining a positive online reputation is crucial for businesses, as customer reviews on the internet heavily influence brand perception and purchasing decisions. This article ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Darius Fisher Gone are ...

When it comes to reputation management, not enough companies are starting with basics like their Glassdoor page. Given that this platform sees 55 million visitors monthly, it’s time to prioritize it.

Question: Where’s the best place to hide a dead body (or a damaging article about your brand)? Answer: On page 2 of Google search — well, until now. Transparency reigns: Focus on user needs, provide ...

In 2024, brands are encountering a variety of challenges that can impact their reputation. Their decisions are under close scrutiny and require strategic foresight to effectively manage these issues.

Welcome back to Reputation Management! Here we reveal the underbelly of ordinary automotive retailers—places like car dealers and service shops—with fictional service tales inspired by real customer ...