In this class students will learn how to collect geographic data from Google maps and Google Earth, how to add GPS data to GIS software, and how to georeference a scanned map. Students will use Google ...

Customer value mapping is an established concept and has various definitions. Unfortunately, many companies get lost with customer value mapping. Too often, the exercise becomes entirely focused on a ...

You can have an outstanding storefront, noteworthy customer service and a product or service that is in demand, but if people cannot locate your business, you will not sell a thing. One way that ...