When it comes to customer experience and marketing strategies, being able to create effective customer surveys is a pivotal skill. These surveys serve as valuable touchpoints for businesses to gather ...

Are you looking for a way to connect with customers, improve brand engagement and get more sales? If so, it may be time to think about creating actionable customer personas. Customer personas are ...

Customer feedback is the key to evaluating and improving your business operations, especially in the service industry. Few methods of getting responses from customers are better than a survey.

Online forms are an excellent way to conduct research, collect feedback, test knowledge, and more. Here’s how to use Microsoft Forms to create surveys, feedback forms, quizzes, and other interactive ...

Google Forms is a widely-used tool for gathering information, and the addition of conditional logic improves its capabilities significantly. By dynamically tailoring the flow of questions based on ...

It’s important to ensure everyone has a positive experience with your brand across all touchpoints. A great way to make this happen is by creating a customer journey map. This will provide you with ...

One of the biggest obstacles change-makers face in pushing their organizations towards customer centricity is convincing executives that the investment will yield a return. Compared to things like ...

It’s not just up to your sales or service teams to give good customer service; every employee plays a role. Learn how to build a customer-centric culture that exceeds customer expectations and sets ...

Opinions expressed by Entrepreneur contributors are their own. We all know that businesses are supposed to solve problems. But more important to problem-solving is a business’s ability to respond to ...

You can use Microsoft Forms to create polls, surveys, quizzes, and tests for co-workers, students, and others. You can make sophisticated polls with multiple choices, text answers, dates, branching ...

The use of customer personas in marketing is a critical and foundational step to make it possible for businesses to map out their strategies. The use of customer personas in marketing is a critical ...