If you’re competing in business by having the lowest price, fastest delivery, or most features, you’re fighting a losing battle. While you're busy with the details of your product, you're missing ...

At one time or another, we all have to deal with a down market cycle. My industry—drayage—has been up and down a few times since 2019. The peaks and valleys were heightened by pandemic-driven market ...

Achieving and sustaining a competitive advantage is essential for success and long-term viability. A competitive advantage is what sets an organization apart from its competitors, allowing it to ...

One key ingredient to ensuring that a company can earn excess returns over time: a durable competitive advantage. If a company has a successful product or service, it won’t be long before rivals try ...

One of the most important steps before investment is to evaluate the competitive advantage of a company. This indicates those special attributes or strategies that give it an edge over its competitors ...

BET’s success comes from genuinely understanding and serving their community’s real needs rather than implementing performative corporate social responsibility programs. This authentic approach ...

Treating accessibility as a core product requirement, not a compliance checkbox, is a competitive advantage that most of your competitors are overlooking. Building it in from day one costs 90% less ...

In June 2023, Yum Brands chief executive officer David Gibbs said the company’s Collider Lab, a consulting firm that provides “culture-based consumer insights,” has been a “proven game changer.” ...

Last month, I spoke with a SaaS founder who was six months from Series A. Her product was elegant, her traction was solid, and her pitch deck was polished. But during due diligence, a potential lead ...